Our Services
Why Choose Syd Media Group?
Your business has a website. That’s Step 1.
But just operating a website alone isn’t enough to get you noticed online or help you pick up new clients. Further complicating matters? There are literally thousands of ways you can improve your search rankings and optimize your site – including some methods you might not have even thought of.
Consider Syd Media Group your digital marketing problem-solver.
Just want a few blog posts each month? Sure, we can do that.
But we can also optimize that blog post with targeted keywords, then help get it seen by thousands of potential customers. We can also add art to go along with it. Then we can promote that post – and your business along with it – through various social channels. And we can even add videos – which is an extremely popular and effective marketing tool – to go along with it.
And it’s all for a price that small- to mid-size businesses can afford.
Copywriting
Are you thinking about rewriting the content on your website to optimize it? Or have you decided to add a blog to your site? Maybe you’re looking for a links post through guest posts, or you’re about to start a big affiliate program?
The bottom line: If you have a website, then you need content to go with it.
Sounds simple, right?
Just one problem: Who’s going to write that content? Most mid- to small-sized businesses don’t have the budget to hire a full-time writer, usually leaving those duties to someone in your company who doesn’t have the time or expertise to get the job done.
That’s where Syd Media Group enters the picture.
We have a diverse staff of writers with experience in all types of content, from long-form, research-intensive blog posts and white papers, to high-traffic guest posts, to all the content that goes with an affiliate marketing campaign.
And we offer rates every business can afford!
Services include:
- SEO blogs: Short, 300 to 500-word posts with two keywords
- Enterprise blogs: 1,000-plus word, research-intensive posts with external links to high-ranking sites, 1 photo, and 3 to 4 keywords each
- Guest posts: High-quality, permanent do-follow back links from niche-relevant posts, high domain authority websites, and 100% backlink indexing within 30 days or less
- Affiliate content: 500- to 700-word landing page with relevant keywords and affiliate link(s) and affiliate marketing blogs and product descriptions
Content Audit
When is the last time you read over all the pages on your website?
Chances are, there’s more than just a few mistakes – either grammatical or, even worse, factual errors.
The problem is that potential customers will see those mistakes, too – and lose confidence in you.
After all, if you don’t put in enough effort in your own website and service offerings, then what’s to say you won’t do a sloppy job for your clients?
Simply put, a clean site looks more professional. Potential customers will know you pay attention to the small details. And, frankly, they’ll know you didn’t outsource your work to an inferior writer and that you care about how you present yourself to others.
Yes, good, clean content is that important.
Our services include:
- Content audit: Report includes Grammarly score, CopyScape percentage, SEMRush Readability Score and CoSchedule headline grade
- Content audit resolution: Resolve all above issues
- SEMRush audit: Make sure your site is correctly crawled, indexed and rendered by Google, look for on-page SEO problems, examine off-page link issues, keyword optimization, website performance
- SEMRush audit resolution: Resolve all above issues
Google My Business
Does your business have a Google My Business listing (GMB)? There’s an easy way to check: Simply go to Google, then type in the name of your business. If it doesn’t show up on the far right in the first page of the search results, then the answer is “no.”
Ignoring this is a mistake.
Setting up your GMB listing might be a hassle, but it’s still important.
That’s because it’s often the first thing potential customers see when they look for specific information about your company. Besides ensuring people can find your business when looking for products and services like yours in their local area, it also improves your local SEO.
Just remember: If a potential customer Googles your business’ name and can’t immediately find what they’re looking for, then they will likely look elsewhere.
Our services include:
- GMB setup: Set up your Google My Business listing, including a map of your location, your hours of operation, and other pertinent information.
- GMB posts: Short, 300- to 500-word blog posts directly related to your business
SSL certification
Is your website secure? There’s an easy way to check: Click twice on your URL in the search bar. If you don’t see an “https” in front of your site – like, if you only see “http” – then the answer is no.
Why is this a problem?
It means your site isn’t secured. And that means, anyone who visits your site is at risk, too.
HTTPS encrypts communication so that hackers can’t steal your data, plus it confirms that a website server is who it says it is. All of this helps prevent a variety of cyber attacks.
And Google thinks it’s important, too. The search giant has been pushing for all sites to be SSI certified since 2014 and has admitted since then that it ranks sites with “https” higher than sites without it.
Our services include:
- Convert site to HTTPS: Includes 301-HTTPS redirection, enable HSTS
Social Media Management
Unless you’ve been living under a rock the past two decades, by now you know how important social media is when it comes to organically growing your business and boosting your site traffic.
But it’s not like the movie “Field of Dreams” – just because you tweet it doesn’t necessarily mean they’ll come to your website.
Hiring Syd Media Group is the first step toward improving your social media efforts.
Our services include:
- Social site setup: Facebook, Twitter, Instagram and/or TikTok
- Social media management: Manage up to four social sites (the above-mentioned sites), slowly grow your followers, engage with followers and industry influencers
Pay-Per-Click Campaigns
Chances are, you’ve already been told why pay-per-click campaigns can be an important tool toward building email funnels and gaining new clients.
And somewhere along the line, your eyes started to roll to the back of your head during the explanation.
Fact is, PPC is still a crucial component to the overall health of your company. Think of it like a print ad in a newspaper – it’s a way to put your business in front of as many potential customers, in your target market, as possible.
But the setup and management of PPC campaigns can be tricky. Don’t know what you’re doing, and you just wasted money – and now have a sour taste in your mouth regarding the effectiveness of these campaigns.
Fortunately, you’re in luck – SMG is a PPC expert!
Our services include:
- Set up and run campaign
Video Marketing
Whether you realize it or not, most consumers prefer to view content these days via video.
According to a recent study, nearly half of businesses say they grow revenue faster with video content.
And here’s another crazy statistic about video marketing: Close to 65 percent of consumers who watch branded videos on social media made a purchase offer.
In other words, videos aren’t all about puppies and babies and dance routines anymore – they can actually help grow your business.
Syd Media Group will make sure you have video content for your site and social platforms that converts – and we’ll set them up for you, too.
Our services include:
- Account setup: YouTube, Instagram and/or TikTok
- Video creation: Create up to 10 videos per month
- Video creation with scripts: Create and write content for up to 10 videos per month
Email marketing
Think email marketing is long dead as a digital marketing tool? Think again.
Let some of these statistics explain why it should be a prominent part of your digital marketing arsenal: Small businesses say email marketing is the marketing channel that nets them the highest return on investment. And, the average ROI for email marketing is $36 for every $1.
Translation: Email marketing is still an effective way to grow your company.
However, setting up an email campaign is one thing. Making sure it’s successful is another. Are you sure you’re using valid email addresses? And how many of your emails are landing in people’s spam boxes? Finally, what’s the open-rate?
No one knows how important an effective email marketing campaign can be than we do at Syd Media Group – it’s how we picked up many of our current clients!
Our services include:
- Campaign setup: Strategic consultation to go over your campaign needs
- Manage email campaign: Write the content for the campaign, multi-drip and events automation systems, lead generation, sales, client retention automation, eye-catching designs, auto clean mailing lists and solutions for deliver-ability issues, and warm leads campaigns
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